Aura Personal Styling Weekly Newsletter #30: Dress for the Mundane

Does your wardrobe allow you to get dressed with ease and confidence?

Author

Kerryn Rutherford
February 16, 2024

Personal Stylist sitting on an arm chairr

SURPRISE TREAT!

TAKE $30 OFF any of our Personal Styling Packages if you book between now and 1 March 2024.

Feel like your best dressed self as we enter the new season.

I’ll be on maternity leave from May 2024. If you’d like to work with me before my small hiatus, now is your chance! Spots are filling up fast.

Hello, Hello!

This intro gives me an opportunity to reflect on the week that was.

Newsletter #29: The Valentine’s Edit was the least read Newsletter I delivered to your inbox since launching (Point taken. No more V-Day Edits!)

I could look at the stats in dismay and feel like I failed. Technically, it was a failure. But, as Elizabeth Day would say, our failures teach us “how to succeed better.”

It’s important to try new things. If they don’t work, you can look at the reasons why and do better moving forward. If they do, brilliant! You have another success under your belt. Either way you’re a winner.

When you don’t try new things, you remain exactly where you are. Nothing learned, nothing gained. No progress made.

The same can be said for your personal style.

Don’t be afraid to play with your clothes. Experiment with new outfits. You may unlock a new found confidence in a colour combination you haven’t tried before or breath new life into an unworn item.

For every failed combination, have a laugh, embrace the failure, and think about why it didn’t work. You may realise something important about your personal style and how you want it to evolve.

Have a stylish weekend!

As always, thank you for reading x

- WEAR A TONAL OUTFIT -

A tonal outfit is incredibly chic!

Opt for shades of blue, green or pink or embrace one tone and play with different textures across your pieces (Think crochet and cotton, suede and linen or silk and leather).

Whichever colour you decide, you’re guaranteed to look (and feel) fabulous.

Share your looks with us by replying to this email or tagging us on Instagram.

Feeling a little uninspired by your wardrobe? Reach out!

Dress for the Mundane

Dress for those mundane tasks that keep the wheels of your life in motion.

We are all guilty of saving outfits for when we have “somewhere to go” or “someone to see”.

To save time, we throw on something easy: that same t-shirt and shorts we’ve reached for the past two days or our activewear because “it’s just drop off” or “working from home”.

Your life is in your daily routines. The mundane tasks that make up the 14 hours (if not more) of your day that you’re awake.

Be it your morning coffee run, weekly grocery shop, the hours you spend at work, weekend trips to the beach or the park… it’s these activities that you should be getting dress for.

When we dress to emanate the woman we want to be or the way we want to feel, it has an impact on our mood and sets us up for success. The power of style is immeasurable.

Unlocking my personal style, learning how to dress and shop for my body and liberating my creativity through fashion, built my self confidence and allowed me to stop people pleasing, create my own definition of success and build the career I want to build.

It is on my lowest days that I make the extra effort to put on an outfit that brings me joy and makes me feel like the powerful, energised and stylish woman I want to be. It works, every.single.time.

If your life isn’t the perfect opportunity to wear your favourite shoes, silk shirt or those crochet pants, when is?

View our Personal Styling Packages or book a free 15 minute call (both linked).

Let’s get clear on your style goals and chat about how we will empower you with the tools you need to get dressed with ease and confidence.

IN THE KNOW

CONTENT WE’RE LOVING THIS WEEK

Written by one of our favourite writers and podcasters, Caroline O’Donoghue, Scenes of a Graphic Nature follows Charlie, a flailing film maker and amateur pornographer, to her ancestral home of Cliphim as she tries to connect with her dad’s history before she loses him.

When she arrives on the small island with her best friend Laura, Charlie begins to question the two certainties in her life so far: her friendship with Laura and her father’s childhood stories.

Scenes of a Graphic Nature examines friendships and family bonds. It becomes quite the page turner as you are dragged deeper into a murder mystery that needs to be solved…

#1 WE’RE LISTENING TO - Pat Boguslawski is the Secret Weapon Behind John Galliano on The BOF Podcast

We’re leaning into the fashion content this week with this podcast episode on The Business of Fashion Podcast.

In this episode, Tim Blanks, speaks with Pat Boguslawski, the man behind the breathtaking theatrics of the Maison Margiela 2024 couture show.

There are many hidden figures in the success of a fashion show - we certainly didn’t know a “movement director” was one of them.

#3 WE’RE WATCHING - One Day on Netflix

Last week, Netflix released their much anticipated series One Day adapted from David Nicolls’ novel of the same name.

Emma and Dexter meet on 15 July 1988, the night of their graduation. The next day they go their separate ways.

Where will they be on that same day the following year? And, for the next 20 years?

The film adaption was released in 2011 and starred Anne Hathaway.

Controversial opinion: we loved the film.

Not so controversial opinion: we ADORED this limited series, finishing it in two sittings.

With 13 episodes of around 30 minutes in length, the series is a perfect indulgence after a long day.

WEWANT TO HEAR FROM YOU 

Hit reply and let us know your thoughts on this newsletter.

Refer a friend so more people can get tips on how to be their best dressed selves.